How is iDBQuery used by advertising agencies?
Advertising agencies use iDBQuery to ask plain-language questions across ad-platform performance, client campaign and media-spend data, getting cited answers in seconds without SQL. It builds one live model across ad APIs and spreadsheets so teams report campaign results across every client and channel without pipelines.
Ad agencies manage campaigns across many platforms for many clients, and pulling it together for reporting is a grind. iDBQuery builds one live model across ad-platform data and spend trackers so account and media teams ask plain-language questions and get a cited answer.
Examples:
- What is spend, ROAS and CPA by client, campaign and channel this month?
- Which campaigns are pacing over or under budget right now?
- Show performance by platform side by side for one client.
- What is blended cost per lead across all channels for an account?
- Where is media budget being wasted on low-converting placements?
iDBQuery connects Google Ads, Meta, LinkedIn and other ad-platform APIs plus spend and results spreadsheets together with no pipeline, joins them, and cites each figure to source, so client reporting is trustworthy. It generates the shareable dashboards and reports clients expect, and the Analyst agent can investigate a performance dip across channels on its own.
Deployment is flexible: cloud, your own VPC, or the Desktop app with query-in-place to keep client data local. The differentiator over stitching platform dashboards together is that a lean team gets instant, cross-platform, cross-client answers in one place, each number traceable back to source, replacing hours of manual reporting.
Updated 2026-06-22